In India, Coca-Cola ranked third behind the leader, Pepsi-Cola, and local drinkThums Up. The Coca-Cola Company purchased Thums Up in 1993.[97]As of 2004, Coca-Cola held a 60.9% market-share in India.[98]Tropicola, a domestic drink, is served in Cuba instead of Coca-Cola, due to a United States embargo. French brandMecca Colaand British brandQibla Colaare competitors to Coca-Cola in the Middle East.[citation needed]